Penguin 4.0 Update


Update September 23, 2016: Real Time Penguin is now live! Google just announced on their official Webmaster blog that after a time of improvement and testing, they are currently revealing an upgrade to the Penguin calculation in all dialects. Beside the way that Penguin’s information is presently revived progressively so changes will be unmistakable much speedier, Penguin is currently more granular. The Penguin calculation will have the capacity to cheapen spam by modifying positioning in view of spam signs, as opposed to influencing the positioning of the entire site.


The new version makes such delayed reactions a thing of the past. Penguin 4.0 is now, according to Google, part of the search engine’s core algorithm. This means that Penguin data, which the Google Bot identifies for certain links when crawling a website, is now updated in real time. Google describes “spam signals” which the crawler picks up – besides links these can also relate to keyword stuffing or cloaking. This means that Google now collates signals from other update paradigms, such as Panda.


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